In this article, we have quoted some working tricks to make the best training videos!!
The internet is a vast platform where various forms exist to deliver different content. The ‘videos’ are one of the most engaging and accessible ways to show a particular subject matter.
From Facebook, Instagram, Snapchat to even Twitter all promote their users to share and post short, informal videos. Instagram and Facebook even brought forth the idea of IGTV, where great tutorials and learning videos can be uploaded. This allows employees to become familiar with the style of a video. Workers, thus, become more open-minded and responsive to the form of ‘video’ incorporate learning schemes.
Hence from trainers, instructors and to anyone else given the job of training employees should make use of this platform and create training videos as part of their program.
This post is going to help you go through the crucial steps needed to make appealing training videos. Our discussion will range from the different types of videos one can make, how it is possible to edit them to gain the attention of the staff.
So, let’s begin!
However, before we start, here’s a quick tip!
If you have a small business then a great way to make a short and engaging training video is with http://www.loom.com/
This site is a tool which is in use by our organization to share feedback but it is absolutely great for making quick, short videos! Best part? It’s free and easy. The only thing concerning is that it is limited, you won’t be able to get a professional result.
Stage 1: Choosing the Topic
The very first and essential thing to do when constructing a training video is to select an effective and applicable topic. The subject matter is the most vital aspect; otherwise, people tend to discard the video very quickly. Thus, selecting a subject of interest and importance for your audience is serious.
To pick the correct theme, decide, and identify who your viewers are going to be. Then undertake research to construct what the needs of your audience are. Take time doing this so you can figure out what they are most concerned about or need help with. Craft your methods of research according to the location and size of your viewers. In the case of internal training, your research should include interviews with the employees. Whereas, for external users or a bigger audience, it is ideal to conduct surveys to gather your data. Make use of the internet and other resources to narrow down your topic further.
Tailor your subject to a specified and focused idea. In case, you aren’t able to do so, consider breaking down the topics into categories, with one building upon the other. A series is the most ideal way to create training videos that are helpful and easy to understand.
Stage 2: Deciding the Format for your Video
Your second step when making an interactive training video is to decide on a format. While working on the video contemplate the time frame, the expectations from all those involved, and the resources offered. Various types of training videos take different amounts of time and effort needed for completion. Following are the types of formats you may choose to opt for your training video.
This means to upload footage of your computer screen. This takes the form of being more instructional in nature. In case of training people on a new computer system or software update, this form should be included in your video for better understanding. Screencasts can be informal, advanced professional productions or anything in between.
This is a super short clip, a maximum of fifteen seconds. This shows a single process or idea. They usually use more illustrations and writings in the video rather than narration. This is suitable when you don’t have many complex ideas to teach that don’t take much time, thus any need of creating a more extended training video.
3. Presenter Video
In case of a live training session, you should record it first to create a presenter video. Then it can be edited and made use of through your learning scheme.
4. Demo Video
Many videos on YouTube, especially those showing DIY concepts, use this form. If you are training people on specific procedures, a demo video is your right choice. In this type, one person typically plays as the host and engages with a particular product, service, or procedure to show the viewers how it can be used.
5. Role Play
This is your call to action! You show your viewers a situation by acting it out, thus helping them create the general idea and understand better how a specific form of contact should occur. These are exclusively good for training employees on how to deal with giving technical help, sales call, or any other social communication. This is the best forms to develop soft skills of your viewers, as they can actually conjure up the image and settings.
These type of videos use illustrations and visuals to get their idea to the employees. They usually require some form of skill set to be created, ranging from technical to creative, but they are absolute gems to occupy your audience.
7. Interactive Video
This is a relatively modern and new format. This depends on the viewers’ choices. A ‘choose your own quest” method, where the employees are asked to react to certain circumstances and see how things go depending on the decision they made. In case of training workers on how to make difficult choices, this is the best form to go with. It is also an excellent way to get your viewers participating.
Stage 3: The Script and Storyboard
I know you must have a strong structure and image of what your video is going to be like in your mind. The visuals are clear, the layout has a direction, and the words just need to be spoken. However, if you just move to record without undergoing any preparation, the result is disastrous. It will become clear that this organization and clarity in our minds can’t be achieved just like that.
I know this because I have been a victim but remember just because we aren’t going directly to the production process does not mean we don’t have a great video set out to be made. This just shows to us the significance of getting these illustrations, graphics, scenes, and words from our minds unto the paper in the form of a script or storyboard.
The first and most significant thing to do is to pen down the script. Open your laptop and start typing what you want to speak out!
In case of a micro-video or screencast that have screen recording, unweave the process you intend on showing. It might help to have someone from your viewers sitting with you to provide an opinion and feedback.
Once you are done writing the script, move towards the storyboard. A storyboard shows the pictorial order of the video through either daily sketches or images. In my case, I usually use screenshots or take pictures to get a firm idea of what is to be present in the video. Don’t worry about how beautiful your storyboard should look (we’re not all Picasso) even stick figures will be good to go.
Stage 4: Record your Video
Congratulations! We’ve done all our preparation. Now we can actually start recording. Don’t agonize over being a video pro to get a fantastic video. Anyone can create a screencast with some practice. Besides, in case of role play or demonstration video the skill to make a great one is right in your hands (It’s your smartphone, not fingers!).Do it on your own with your phone or hire a professional to record your speech for you! If you’re from India then we can help you out!
Stage 5: Get to Editing
As you’re done with the recording, it’s editing time! There exist multiple options to edit your video, so it’s appealing to the audience.
1. Use Current Resources and Templates
TechSmith Assets is the best way to start your video! They have a variety of templates to choose from. Specific for everything from your intro, outro to the middle. It can all be matched according to your company and brand standards. You can even pick various motion pictures, backgrounds, images, music, and graphics from their collection of 800,000 resources to get the media you need.
This is the best way to use in screencasts and other videos. They draw attention to certain things. From arrows to shape cut-outs, they all can be joined with the animations and text to keep the attention of the viewers.
3. Text Overlays
Keep things picturesque and appealing by placing texts on your video. You should use in lower third graphics for introduction purposes or to place importance on a fact, concept, or idea.
Movements of the text and shapes in your video will keep the viewers intrigued. Animations are great options to keep the graphics exciting and diverse in your learning video. You can opt to make custom animations or use software such as Camtasia Behaviors to quickly add creative flows to the text, shapes, and other illustrations present in your video.
5. View the Speaker
Show the face behind the voice! In the case of screencasts, this can be done by recording from your webcam and then switching to and from the screen footage. You can do it during the end or the very start. Just be sure to look right at the camera and give a dazzling smile!
6. Add some interaction
Interaction is a method which is becoming popular in training videos. With these interactive flows, you can ask viewers to pinpoint to a particular place in the video and can provide feedback or further guide viewers to the next steps in a series.
Stage 5: Review and Repeat
Once a draft of the video is made, the best thing to do is have someone go through it. The review will tell you whether everything is perfect, or some corrections need to be made before you produce the result. It is always better to edit during the early stages of the project. In addition to this have someone else also look over it to make sure no mistakes or flaws exist in the final outcome.
Upload a draft to your TechSmith Video Review, this establishes a competent and capable feedback generator. After you’ve done this, invite people to look over it or enable a sharing link to send to a group of people. They can then make comments or add arrows and text in the video, and respond to one another all in the Video Review.
Once you are done with the feedback circle, use these comments to make changes in your draft video. You can create a checklist to make sure all points have been covered. Once this is done, you can go back to the feedback loop and upload the new video for another round of criticism.
These steps are the most effective ways to make an amazing video, so take time doing this step. It is completely fine to go through this process more than two times to achieve the perfect result.
Stage 6: Produce and Share the Video
At last! We’re at our final and last stage of creating the absolute best corporate training video. This is the production and hosting part. This is the time where our video goes live and becomes available for our audience.
The first thing to do is to generate the video. This transforms it from the video editor software into a video file. There exist various forms of video file formats; the most common and widely used out of them is MP4. It is recommended that you use this format as the same size you have edited it in. Once it is generated, it’s time to present it.
This is how it will become accessible to the audience. You can use Vimeo or YouTube to host your video. However, there exist several other ways through which you can show it. It is vital that you choose the option that is rendered best according to your needs.
For the general public, you can upload it on YouTube or Vimeo. Yet, if you want it to remain just amongst your organization, it is better to use your internal website or your company’s LMS. One other option is to use Screencast.com, and this will let you share the video link with others. In case you made your video with Camtasia, you can directly upload your video to these sites.
Now you’re all set to make your very own video whether a corporate training video, software training video or even a video course one! Any other questions you have about making a great training video? We’d be absolutely ecstatic to answer in our future posts! If you feel this all too is too much for you, do not worry! We have you covered, we will do all this for you!
Feel free to contact us at firstname.lastname@example.org