Testimonial Videos
Get proven sales growth by adding some testimonial videos on your website, sales pitch or anything.
watch our testimonial video
What is Testimonial Video?
Trust is one of the most important factors for brands, and testimonial videos are one of the best ways to boost it! With testimonial videos, you can make your happy, satisfied or most unique customers speak for you to generate trust for your brand. It can have an interview format or direct exposure and be used for different purposes: in documentaries, in promotional, in corporate or institutional, reports or social awareness.
Why use Testimonial Videos
High Credibility
Text testimonials can be questioned, leaving doubts as to whether they were actually made by satisfied customers. In the video, it is possible to show the reality of the message transmitted. For this, the idea is to let the consumer speak spontaneously and honestly.
Proven growth in sales
It’s proved that a good testimonial video can increase a significant number in sales or accepting proposals. The opinion of consumers who already know the brand generates confidence for those who are having their first contact with the company. And the big advantage behind this fact is the increase in the number of sales. The testimonial video is one of the most efficient marketing strategies.
Economical
Compared to other videos, the testimonial video needs less financial investment to be produced. Unlike other video types, testimonial videos don’t require heavy equipment, creative scripts, or detailed direction. Hence the cost of shooting testimonial videos is significantly lower than other types of videos.
Multiple use-cases
Testimonial videos are a great way to share your achievements with potential clients, so you can use them almost anywhere. be it social media, case studies, landing pages, sales pitches, advertisements or newsletters. You can make use of testimonial videos.
They loved it
In addition to showing new customers the credibility of the company and the products offered, the testimonial video values the opinion of consumers who are invited to participate. Thus, the chances of selling to both new and old consumers increase. This strategy can be considered as one of the steps of after-sales service. In this way, the consumer feels that his opinion has value for the company even after the purchase.
Customer testimonials and case studies are considered the most effective content marketing tactics, identified by 89% and 88%, respectively.
– B2B Content Marketing Trends Report
What are some characteristics of a great Testimonial video?
- Authentic, with personal details
- Natural responses (Not scripts!)
- Not overly promotional (It’s about your customer!)
- Solution narrative
- Build Confidence in customer
Examples of Testimonial Videos
Process for making testimonial video
Business Understanding
We see your brand from your customer’s glasses to get a better idea about emotions which we can target through testimonial videos.
Shoot the videos
With the help of highly skilled filming crew and professional shooting equipment, we shoot a high-quality testimonial video by reaching your customer location.
Editing & Distribution
We pick the best shots from the raw data, edit them, add your branding, graphics, music and deliver you the final ready to use videos. We also help you in video distribution.
Why use What a Story?
We know that a testimonial video can help your business a lot. After all, with good messages transmitted to your audience through a testimonial video, you can raise awareness, thrill, inform and motivate potential customers. No matter what the purpose, you need to be very careful with the details of your testimonial video. And it is in the small details that you can transform your material into a powerful communication force.
What a Story understands these needs and offers affordable productions, integrating good taste, professionalism and production quality. So what are you waiting for? Hire us today to improve your brand reputation and skyrocket your sales through testimonial videos.
Some industries we’ve worked in
SaaS | Healthcare | Education | Financial Services | Technology
You may have some question about Testimonial Videos
How much does video production cost?
The cost of production is determined by the sum of many factors. The number of testimonial videos, location, the length of the video, and the way you want to execute this. For a standard testimonial video, we charge $1000 per day production, where you can get 2-3 customer testimonials at one location. The price includes planning conferences, filming, editing, music and any necessary requirement.
What is the appropriate video length?
Testimonial video should be between 1-3 minutes. The shorter it gets, the more confident the video will be viewed in its entirety and the message will arrive.
How much time does it take?
It is a 2 weeks process to produce professional testimonial video.
How to Get Started?
It’s really simple!
Go to our contact page and fill in the quick form. Alternatively, you can send us an email or give us a call.
The initial call allows us to pick your brain about the details you have in mind for your video, such as the intended length and the style you are after. We also go through our production process with you and discuss some details like pricing and turnaround times.
When you give us the go-ahead, we then work out the contract and payment. We also send you a creative brief that helps you provide even more details about the project, and helps us get a better understanding of your vision.
When that’s back in our hands, the contract’s signed, and payment’s approved, we’ll start our production process for testimonial videos.
Our Capabilities
Our Awards
You'll be working with an award winning agency
What a Story was awarded the #5 spot in Clutch’s list of top explainer video companies in the world.
DesignRush recognizes What a Story as one of the best video design agencies.
What a Story was awarded as India’s top Animation and Multimedia Agency.
Good Design is our advantage and Clutch recognizes us as the top Indian Companies.
Let's work together
We’d love to help you tell your big story to the world, let’s make that happen